Popular iPad design app Procreate is coming out against generative AI, and has vowed never to introduce generative AI features into its products. The company said on its website that although machine learning is a “compelling technology with a lot of merit,” the current path that generative AI is on is wrong for its platform.

Procreate goes on to say that it’s not chasing a technology that is a threat to human creativity, even though this may make the company “seem at risk of being left behind.”

Procreate CEO James Cuda released an even stronger statement against the technology in a video posted to X on Monday.

  • Ibuthyr
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    4 months ago

    That argument goes together with the whole money trap thing though. That’s my main problem. And people still blend colors digitally. Devs still program themselves and merely use ai as a starting point. They’d never trust ai generated code blindly. Entering a prompt to have something generated or using an ai brush just isn’t really the same as actually creating something. It’s literally letting a (cloud of) computer (s) create your art for you.

    Edit: dumbing down the internet and computers has lead to a colossal amount of imbeciles who aren’t able to do anything beyond scrolling on their phones. This is a huge problem as they’re being exploited by companies and politicians in a very efficient manner. All because people forgot how to use and troubleshoot a computer.