It seems AMD might be shifting its focus towards the mid-range segment (once gain), with the introduction of a new successor to the RDNA3 architecture. This move would bring AMD back to its roots when the company prioritized the mid-range segment with RDNA1/Polaris.
roots? rdna1 is ~4 years old, amd/ati has been making gfx cards for a long time.
They might be referring to the current nVidia-dominated GPU market where AMD can’t scale to their flagship performance but are still able to compete in the mid-range. This is contrasted to their CPU lineup which has only been recently competitive again against Intel’s performance CPUs.
I do agree with you that AMD/ATI were highly competitive against nVidia in the 2000s.
Yes probably but using roots to refer to this is strange imo.