CD Projekt Red spent $125 million on Cyberpunk 2077 post-launch, repairing the game's reputation with the Edgerunners and Update 2.0 patches alongside Phantom Liberty expansion.
CD Projekt announced on October 5 that the expansion starring Idris Elba cost a hefty 275 million Polish Zloty (around $62.7 million) to develop and approximately 95 million Polish Zloty (around $21.6 million) to market.
I’m not saying repairing and adding missing functionality isn’t a good size portion of that cost, but calling it a $125 million cost based on the cost of the expansion and marketing which were already planned regardless of how well the initial release did is miss-leading at best.
Yeah this headline should really just say the ~$41m they actually spent improving the game because that’s still an incredibly impressive number (2/3 the amount of a full expansion). I hate when there’s a good story to tell but they want to make it look even better so they decide to mislead instead of just saying the actually impressive thing
I’m not saying repairing and adding missing functionality isn’t a good size portion of that cost, but calling it a $125 million cost based on the cost of the expansion and marketing which were already planned regardless of how well the initial release did is miss-leading at best.
Yeah this headline should really just say the ~$41m they actually spent improving the game because that’s still an incredibly impressive number (2/3 the amount of a full expansion). I hate when there’s a good story to tell but they want to make it look even better so they decide to mislead instead of just saying the actually impressive thing