The EU has told TikTok it must change its “addictive design” or face heavy fines, after it found the video sharing platform had breached its online safety rules.

It follows an investigation which began in February 2024 into the Chinese-owned app by the European Commission.

In its preliminary findings, the Commission said TikTok did not “adequately assess” how features like autoplay could harm the wellbeing of its users, including children, and said it failed to implement measures to mitigate the risks.

  • nogooduser@lemmy.world
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    10 days ago

    It can’t though can it? It’s an ad delivery platform and its business model is to keep people watching ads just like all the other ad delivery platforms masquerading as social media.

    • SkaveRat
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      10 days ago

      Well, then they will have to stop business in the EU all together