• Rav Sha'ul
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    16 hours ago

    If 9070 XT raytracing on ultra at 1440p without FSR comes close to 5070 Ti for $750, they should price it at $450 if they want to exclude nVidia from all considerations and conversations. If rasterization is 5080 level but raytracting is 5070 performance, they have to undercut 5070 since raytracing and path tracing is the future.

    Radeon can’t sell by only making them $100 cheaper because that lets nVidia set the market price. Radeon needs to spend 2 to 3 generations establishing a name. Even though Arc cards don’t sell at $250, that is the very reason why a few nVidia owners are following Intel releases. But Radeon selling a $1000 4080 GPU for $800 does not get people’s attention because of the performance difference at that price. But a 4080 level GPU from Radeon for $500 has the potential for some people to dump nVidia overnight.

      • Rav Sha'ul
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        12 hours ago

        Getting gamers to at least try a RX GPU for the first time. Both Radeon and nVidia have abandoned the $300 to $400 crowd. The 4060 is a $200 card, If AMD doesn’t stop catering to their stock price they will turn Radeon into a 3rd tier GPU brand, behind Intel Arc in second place sales.

        I sincerely don’t know how Ryzen can sit on top as king, as overpriced as Ryzen is but definitely Ryzen is the best, but Radeon doesn’t matter, don’t care, not worth anything. The profits from Ryzen should be spent on Radeon R&D engineering.

        • Tobberone@lemm.ee
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          4 hours ago

          ATI, sorry meant AMD, have tried the low price approach. They achieved nothing in terms of market share, the green fans didn’t find lower price and better performance enough to be swayed, and only ended up hurting their bottom line. There is nothing in it for AMD.