This only makes sense when I realize that to conservatives, it’s an identity. They think it’s an identity that Taylor Swift should have because she’s (presumably) white, popular, rich, good looking, Midwestern, Christian, etc.
To them politics is not about ideas, or policies, or problem solving, or good governance. It’s all about identity.
Have you ever read I Can Tolerate Anything Except The Outgroup? If not, I suggest that you do.
Scott Siskind is probably not worth your time, https://rationalwiki.org/wiki/Scott_Alexander#Race_and_IQ among other things.