It’s a problem with targeting this market segment.

Suppose you want a new car, and can choose between 3 options:

• a new, reliable Japanese branded car for 100 dollaridoos
• a new, Chinese no-name for 60 dollaridoos
• a 5 year old, reliable Japanese branded car for 60 dollaridoos

The people that buy the Chinese car are heavily motivated by two things: they’re price sensitive, but they want a “new” car.

Therefore, no one wants to buy a second hand Chinese car.