Activision Spent a Movie Blockbuster's Budget on Black Ops 6 Marketing
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The question remains, has their marketing budget surpassed the development budget?
  • ByteOnBikes@slrpnk.net
    15·
    2 months ago

    This is going to sound weird but I volunteered as a parent on a school field trip. And all the preteens (boys and girls) were talking about CoD.

    My tinfoil hat assumption is that they’re continuing to buy their way into social relevance.