jointhefediverse.net seems to be a commonly linked resource for directing people to join the Fediverse.
Curiously, it does not list Lemmy under the list of Reddit alternatives. Their GitHub README explains why.
Previous relevant discussion: https://lemmy.ml/post/78808
If anything is too bad, it’s .world being so prominent.
Half this comm’s activity is spreading FUD about the platform and being a gathering place for all the people developing their alternatives to huddle and advertise those.