Didn’t OpenAI just sign a deal with Samsung and SK Hynix to consume 40% of the worlds DRAM wafer supply for the foreseeable future.
This is a natural consequence of sucking up all the oxygen.
Fucking AI bubble…
If the bubble pops though, it means the market is going to get flooded.
With enterprise grade LLM Hardware.
Now, if you dont intend on soldering 128 Gigs of dram on your rtx 2080, its not gonna be a big advantage to you
Minecraft with 512 chunk render distance or 2048px resolution textures is gonna be fire tho
Oh good, another shortage. Just what we all need right now.
I had a knee jerk reaction to the headline, and I want to clarify for the TL;DR people. They are talking about stopping manufacturing lower and mid-range graphics cards. They aren’t going to roll out an update that would brick cards that have already been sold to customers; (that was my knee jerk assumption, because manufacturers have done shit like that before and I assume the worst.)
When did manufacturers remotely destroy people’s GPUs?
I should have clarified better. To date, there are no instances I know of where GPU manufacturers are bricking people’s GPUs. When I said manufacturers, I meant it more broadly in terms of gadget/tech manufacturing.
Sony removed other OS function after units were sold, which bricked online function for those that wanted to keep it, since the only way to keep that function was to not update the console or take it online. There have been instances of manufacturers bricking devices, in this case robot vacuums, when the user discovered it was reporting location data about his house to the home company. The user stopped that data collection, and the company remote bricked the device. Spotify bricked a piece of hardware, car thing, after people had already paid for it, with a limited 1 month refund window from when it was discontinued. Belkin is bricking some of it’s smart home products on January 31, 2026. In 2019, Sonos launched a trade-up scheme that offered existing owners 30% off the cost of a new speaker. But owners had to activate “Recycle Mode” on their existing Sonos speaker, making it permanently unusable - even if there was nothing wrong with it.
My brain went, kill = brick, then thought about all of the shit I’ve seen where tech manufacturers fucked over their customers in the past, and just assumed the worst from the start before reading the article.
Big opportunity coming for emerging players in the GPU market.
What emerging players? You can’t just whip up a competitive GPU in a jiffy, even if you have Intel money.
Also, unless they are from a different planet that has its own independent supply chain, they’d have to deal with the very same memory shortage and the very same foundries that are booked out for years.
DRAM shortages affect everything. There’s no wiggling out of that through alternative GPUs.
If the big two completely abandon the low-mid market Intel, Lisuan, Moore Thread or whatever might put the little DRAM they manage to grab on that orphaned market. A large proportion of gamers aren’t into buying 2000$ GPUs. Those companies might not succeed right away but they’ve been cooking for a while already so I wonder.
The Price after the RAM increase would bump those cards up market and out of reach for the people in the segment.
To sell at a loss, or at least very low profit? Low end GPUs tend to have tight margins to begin with. Why stick limited DRAM in there when there are products that need it that can actually be sold for profit?
I guess they can be a loss leader. It’s not a sustainable business model, though, and this DRAM shortage is projected to last a while.
I agree. In retrospect When I said “big opportunity” I was pushing it. More of a (narrow) potential opening to try for a modest market share. I guess I’m just hoping affordable GPUs remain a thing.
Just need my 3060ti to last 8 more years
Oh look! Another “shortage”
