Another great article from 404 Media highlighting the power that the tech giants have amassed over how how we use the internet.

This brings me, I think, to the elephant in the room, which is the fact that Google has its hands on quite literally every aspect of this entire saga as a vertically integrated adtech giant.

This extreme power over the adtech and online advertising ecosystem is one of the subjects of an FTC antitrust suit against Google.

  • Karyoplasma
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    8 months ago

    The reason there is no competitor is that YT was intentionally run at a loss for years to quench all other video hosting platforms and establish a monopoly.

    Alternatives do exist but they are irrelevant because the vast majority of content is now being uploaded to the biggest platform. Which is precisely in accordance to YT’s plan.